Temma’s (Student Work)

Posted on

Derrick Lin


Designed by Carsten Bartsch, Germany.

When designing the draft for “Temma’s”(trade chain REWE) new store brand packaging for products such as Currywurst, Ketchup and pea soup, Carsten Bartsch was inspired by classic wallpaper and wall tile patterns typical for the good old tuck shop. Humorous pictographs representing the products’ ingredients, conveying those in an honest, clear and contemporary way, make Carsten Bartsch’s packaging congenial. The material he uses is a heat, fat and moisture resistant, coated cardboard, providing complete compostability. The unicolor print reduces costs and the ecological impact.