Indulgent Dog (Student Work)

Designed by Sandra Ferreyro and Carmen Torres, students of Elisava School of Design, in Barcelona, Spain.

The aim of this project was to create a range of Shampoo & Conditioner for dogs. The brand, Indulgent Dog was born from the playfulness of being and having a dog, how washing your dog, alone or in company can be fun! We developed a playful brand that can help the dog owner identify the variety that they want. While designing for this project, we came to the conclusion that a dog shampoo doesn’t have to be much different from humans shampoo, therefore we took inspiration from traditional shampoo ads showing movement and the type of hair the advertisement is for. The picture in each bottle represents the type of hair the shampoo and conditioner is for, keeping a bit of playfulness just like the whole act of washing your dog!