Design Agency: Allberry Ltd
Project Type: Produced, Commercial Work
Client: Alef Vinal, Ukraine
Location: Kiev, Ukraine
TM “Green Day” vodka , which appeared on the Ukrainian market a few years ago in the design of “Allberry”, has firmly taken its market niche. Brand went through the competition test, won the sympathy of a broad audience, and continues to develop successfully.
New vodka design “Green Day” (new shape of the bottle, label, cap) helped to solve several tasks. First of all, the new design is still clearly inform consumers about product naturality. But now the appearance of “Green Day” further reported: you see modern product of the European level; status and progressive.
Original, masculine shape of the bottle in a harmonious combination with a clean, transparent and easy label design – factors that contributed to the strengthening of the market position of TM “Green Day”.