Stelo

Designer: Pritam Kolage
Creative Director: Dhruva Paknikar
Project Type: Student Project
School: MIT Institute Of Design
Course: Product Design
Location: Pune, India
Packaging Contents: Pen stand
Packaging Substrate / Materials: Cardboard
Printing Process: Digital Printing

The packaging at DOMINIX acts as a gateway to the product. Consumers look at the packaging and respond to how it makes them feel at that moment. If the consumer feels that the product can potentially satisfy their needs, it influences their buying behavior. A good packaging is not only consumer centric, but it also reflects the thought behind the product inside it along with its quality.

By keeping this thought process in mind, I worked on Packaging Design project at DOMINIX Strategic Design Pvt. Ltd. I designed Premium Packaging for STELO.