Creative Agency: IMMER Design Studio
Project Type: Produced, Commercial Work
Location: Tbilisi, Georgia
Packaging Contents: Coffee
Packaging Substrate / Materials: Flexible packaging
Printing Process: Flexography
BB Company was founded in 2002. The main business of the company was concentrated on import of Italian coffee and the professional bar/kitchen appliances to Georgia. In 2015 BB Company opened its own factory and started the processing of Mondo coffee, establishing the implementation of the new standards of coffee consumption in Georgia as its main goal.
BB Company is a member of numerous international coffee associations and organizations today. Another page to its history will be added in the nearest future by opening of a Mondo café-shop network where apart from buying tasty and diverse coffee, coffee aficionados will extend their passion beyond a cup of coffee in a good company of their friends.
Drip bag coffee – an innovation in coffee industry requires a modern packaging; its task is to attract attention, address the buyer, transfer the exotic feeling of the origin country. Target audience: modern, successful men and women from 30 to 40 years of age.
It is very important for the client to agree to create something authentic, hand drawn. A hand-drawn picture is more authentic, it creates unique result in packaging design.