Creative Agency: Cursor Design Studio
Photographer: Zisis Dalakouras
Project Type: Produced, Commercial Work
Client: Las Ramblas breakfast and coffee brewers
Location: Larissa, Greece
Packaging Contents: Coffee, food
Packaging Substrate / Materials: Paper
Printing Process: Offset
Extended logo and branding for specialty coffee stores named “Las Ramblas breakfast and coffee brewers”, distinguished by its obsession with quality.
We approached the project with a minimal attitude, designing a logo that refers to the morning sunrise, having the brand name in the central position of the sun and a super title spotted above, instead of the radials. For the integration of the synthesis we used a balance of black and Pantone pink color 196C, both detected in to the overlord white. We paid special care to each and every application, so as to follow a common philosophy of simplicity and harmony, designing minimal forms and typography graphics. The official tagline of the brand is “love to coffee”, inspired from their love to brew.