Agency: Studio Metis
Creative Designer: Vahid Khezrian
Hand Drawing: Nazanin Hedayati
Idea Director: A. Mousavi
Location: Iran
Project Type: Produced
Client: Persiana Saffron
Packaging Contents: Saffron, Lux
Packaging Substrate / Materials: Glass Bottle, Cardboard
Printing Process: Digital Printing

Persiana saffron has started its activity since 2012 and has been selected as the first package of packaging and branding by the studio Metis. The overall purpose of the project was to show and value the product, taking into account the ideas and suggestions of the Metis Chamber of thought. The use of the color of the saffron flower was due to the fact that in the first stage the red color of the saffron was mold on the package, in the second stage it was distinguished from the internal and external samples in the color scheme and the packaging of the purpose of the studio Metis.

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