Amici – panettone cans

Design: Tea for two
Location: Spain
Project Type: Produced
Client: La Tagliatella
Product Launch Location: Spain
Packaging Contents: Artisan Italian Panettone
Packaging Substrate / Materials: Metal

The marketing team at La Tagliatella gave us the challenge of using a paint can as a basis for creating the packaging of its artisan Italian panettone.

Using a powerful play of fonts and one single colour, the design of the can for Amici, the Friends of La Tagliatella club, was achieved in a clean and elegant fashion. The result is also an original container that can be reused once its content has been eaten.