VÍA VAI Pinot Grigio Blush

Boldrini Ficcardi

Mendoza, Capital, Mendoza, Argentina

Design: Boldrini&Ficcardi
Location: Argentina
Project Type: Produced
Client: Enotria wines
Product Launch Location: Global
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, paper label
Printing Process: Offset printing, foil stamping, silkscreen

Via Vai is a wine from Italy.

grapes are harvested from vineyards near Venice. Based on the concept LIFE IS A VIA VAI, the packaging was wonderfully illustrated with a couple riding typical Italian “Vespa” motorcycle, printed and foiled in gold over light pink.