Classica Hacienda López de Haro


Agency: Moruba
Illustrator: Ala de Mosca
Location: Spain
Project Type: Produced
Client: Vintae / Hacienda Lopez de Haro
Product Launch Location: Global
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, Paper

Classica Hacienda López de Haro is a new take on the fine wines that made Rioja famous around the world. Classica pays tribute to Rioja’s pioneers: figures who made significant contributions to the international acclaim enjoyed by wines from this designation of origin today.

The winery says: “It turns out that, from time to time, the perfect conditions for harvesting a different, special crop are found in the vineyard. Something that only appears every five years and is destined to none other than creating great wines. At López de Haro we have always known that, so, since we founded the San Vicente winery, we have lovingly kept a sample of our best vintages.

Classica Grandes Añadas by Hacienda López de Haro is the collection of Gran Reservas that are made with only the best vintages from our winery. They are a tribute to historical figures and their contribution to making Rioja one of the most important winemaking regions in the world.”