Design: Marka Works Branding Agency
Project Type: Produced
Product Launch Location: Global
Packaging Substrate / Materials: Paper, Plastic
At Thrive CBD, we are proud to present the best, most consistent, natural CBD hemp oil in the world. The cannabis plants grown on the signature Farm Bill ACT family farms are carefully selected. There is no import from abroad. Made in the USA.
Thrive was born with the vision to design CBD products that offer healthier (and better) out-of-the-box solutions and can be easily integrated into our daily life.
First, we started working on logo, emblem and secondary brand prototypes. We worked on minimalist and modern logo alternatives. As a result of our careful work with our customers, we decided on the most suitable marking design. Then, we prepared the color palette by bringing together the pantone colors that we carefully selected and suitable for Thrive. We prepared the main color of the brand by focusing on “Lavender Floral Purple” as it mentions healthy products and has a relaxing effect. We preferred to use single color and vertical logo in the color of the packages.
In this way, we gave a more minimal appearance. Then, we started to prepare packaging designs, taking into account the company’s logo, color harmony and briefs. We prepared the main and alternative branding concepts we made for our customers. We made the last processes according to the taste of our customers and delivered our works with care. As a branding agency, we think that we have created a contemporary brand identity that reflects the product well and will affect the target audience.