Design: Mina Bakliža
Project Type: Produced
Product Launch Location: Serbia
Packaging Contents: Brandy, spirits
Packaging Substrate / Materials: Glass bottle, paper
Printing Process: Digital printing
A series of fruit brandy labels created for a relative of mine. He produces the traditional “šljivovica“ (plum brandy) but also other spirits such as pear brandy, cider, herb brandy etc. Since it is a home-made liquor, he wanted the labels to have a retro feel , so I focused on creating illustrations that would look like as if they had been drawn on a paper (despite the fact they were created digitally) and a combination of old-time logo and vignettes. The NocturnoBG font, created by Marija Rnjak, was a perfect fit for the labels. The product being all about tradition, and targeted at the Serbian market, I chose the Cyrillic version of the font.