Design: Audrey Vibar
Project Type: Concept
Packaging Contents: Alcohol
Packaging Substrate / Materials: Tin
Blood Juice is a concept beverage brand of hard seltzers with intense flavors and kick. Its formulation comes with bold artificial coloring that truly completes the experience. The packaging is heavily illustration-based, drawing inspiration from maximalism, gothic ornaments, as well as heavy metal music and Tim Burton title treatments.
The frame in the illustration is printed with foil so that it gives a shiny effect.