Design: Felipe Restrepo Diez
Project Type: Produced
Product Launch Location: Colombia
Packaging Contents: Cocktail, beverages
Packaging Substrate / Materials: Can, Sachet, Aluminium
Printing Process: Flexography
Concepts, illustration and design of sachet and can packaging for local alcoholic beverages company.
XHOT was created to be a fun brand targeting the city’s nightlife. The idea was to use the Latin American fauna and flora to extract representative animals of the region, inspired by their unique characteristics and their own imaginary. Materializing each of the drinks with its corresponding fruit, flavor and animal.