Royal Salute Platinum Jubilee Edition

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NUDE BRAND CREATION CELEBRATE THE REIGN OF HER MAJESTY QUEEN ELIZABETH II IN STYLE WITH A COMMEMORATIVE DESIGN COLLECTION FOR ROYAL SALUTE’S TRIBUTE RELEASE, THE PLATINUM JUBILEE EDITION

Royal Salute, the master of exceptionally aged Scotch whisky, unveils an ultra-prestige limited edition collection to celebrate the reign of Her Majesty Queen Elizabeth II, The Royal Salute Platinum Jubilee Edition, with concept creation and packaging design by Nude Brand Creation. This release is a colourful tribute to the Queen and Royal Salute’s unique and regal heritage, which has a deep-rooted historical link to the British monarchy, with the first flagons of Royal Salute created in 1953 as a gift to Queen Elizabeth II on her Coronation Day.

Curated with special significance and symbolism, Nude were inspired to blend traditionalism and modernity, enjoying the vibrant and joyous style of Her Majesty. The Queen’s mastery of the hidden language of costume has been honed throughout her reign and her use of brooches to show thoughtfulness, empathy and commemoration is a potent reminder of the power of symbolism. To honour her seven decades on the throne, seven iconic brooches from the Her Majesty’s personal collection were selected, the designs of which have been engraved on seven different decanters and box designs, with a colour palette reflective of her renowned wardrobe.

The whisky expression is a bespoke and intricately layered blend, which is finished for over two years in Tawny Port casks – a wine served during a Coronation Banquet in 1953 – and includes some exceptionally and very rare high-aged whiskies from no fewer than seven silent stills, each now lost to time. A perfectly balanced whisky with a distinctive flavour profile that has developed over decades and was perfected thanks to the intricate nurturing and expert craft of Royal Salute Master Blender Sandy Hyslop.

Echoing the skill and artistry captured within the inimitable blend, each of the individually numbered 147 collectable decanters has been crafted from hand-blown Dartington Crystal, making it as unique to its owner as the whisky inside. The box which houses the precious decanter features seven embossed lines which represent the seven decades of Her Majesty’s reign.

Creative Director of Nude Brand Creation, Mike Parsonson adds “This has been a remarkable journey for the team at Nude in collaboration with Royal Salute. The Queen’s brooch collection is fascinating and diverse in design and style; with each piece selected bringing its own unique and rare story, immortalised by many significant moments during her Majesty’s 70 year reign. This has truly been a once in a lifetime design commission, it is an honour to have had a role to play in this piece of history.”

In further tribute to Her Majesty Queen Elizabeth II, Royal Salute has partnered with London-based jewellers Bentley + Skinner to create a unique brooch in honour of the Platinum Jubilee. The custom piece is made of 18ct yellow gold, platinum and set with 70 diamonds, and will accompany a single crystal decanter and wooden box depicting the bespoke design. This one-of-a-kind set including the brooch, designed bottle and box will be up for auction via Christie’s on 8th June 2022, with profits donated to the Queen’s Commonwealth Trust, a charity supporting the new generation of leaders who are transforming their communities.

The Royal Salute Platinum Jubilee Edition will be released in June 2022 and will be available for purchase at selected specialist retailers with an RRP $20,000 USD.

 

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Credits:
Design Director: Mike Parsonson
Designer: Chantelle Jenkins
Production Director: Allen Luther
Artworker: Hannah Greenwood
Client:
Royal Salute