El Encinar de Béjar Ibéricos

Ingrid Lopes

El Encinar de Béjar Ibéricos is a project that embraces strategy, branding and packaging for large-scale consumers.

Our goal: to launch an exclusive brand of ham pork 100% organic based on the trajectory of a company with more than 130 years of experience in the industry. To evolve towards a livestock process that helps preserve the ecosystem of the Guijuelo mountains. In addition to the use of sustainable practices in the packaging and distribution of the different products was part of the company’s strategy.

Our star product, a tasting table box, a practical option to share ham in a more elegant and uncomplicated way.