Activia Cup Yogurt: Packaging Design – Limited Edition
Challenge: Activia wants to create the excitment by launching new products. Limited Edition is Melon and Sakura. The design needs to make the product stand out and it is memorable.
Idea: In addition, the package is designed in English. The design presents street art. 3D images communicate to a lush green melon and garden Sakura brighten. The idea outstanding by the texture of yogurt and make it delicious to taste both.