noon design + branding

Vasileos Irakleiou, Thessaloniki, Greece

Orpheus is a mythical figure of Greek mythology and according to Pindar he is the father of songs. A poet, singer and inventor of the lyre and drums, he is considered a pioneer of western culture and has been a famous subject of classical painting and opera through the myth “Orpheus and Eurydice”.

The Thracian distillery-winery that produces this aged brandy (cognac) is located in the geographical area of Greece called Thrace, the homeland of Orpheus. This limited-edition liquor ages with local honey in oak barrels and acquires a light sweet aftertaste and the characteristic aroma of honeycomb.

The packaging design is inspired by this sense of the sweet music that Orpheus created with his lyre and fascinated everyone; gods, humans and wild beasts. The Monogram we designed from the characters O (Orpheus) and H (Honey) form the shape of the lyre instrument with the face of Eurydice. The bottle was printed with gold foil and then baked at 600 degrees C. The box is made of durable black matte paper and printed with gold and glossy black hot foils.