Juan Valdez Café

To begin designing the Juan Valdez Café packaging, it was first necessary to have an image, a layout. As a first step, the image of the rum was created that reflected all its spirit and personality, an image that evokes the coffee landscape where the mountains, the climate and its diversity generate the quality and variety of Colombian coffee, all this hand in hand with the best rum; a product of the expert coffee grower and the master rum maker who sow, both on the ground and in the barrels, the fruit of their dedication, carefully creating this delicate infusion, Juan Valdez ® Rum and Coffee Liqueur combines the benefits of the best coffee in the world with the nobility of an 8-year-old rum.

Then, already having an identity, an image, we generate the structures that you pack, which in some cases have special nests to contain the bottle safely and in some packages they carry gifts and protect the glasses.

Each of the packages is contemplated from the structure to the smallest printing details.