GRAFY DESIGN

대한민국 서울특별시

MUSINSA STANDARD HAIRWAX

musinsa standard hairwax is a product that allows natural hair styling that can be changed freely. As the first cosmetics product introduced by musinsa standard, the company has developed and proposed an exclusive identity for musinsa standard to gain a solid foothold in the saturated male beauty market for grooming products.

PRODUCT FEATURE

musinsa standard hairwax provides three product levels. The step-by-step formulations are intuitively produced to clearly express properties such as hardness and shine. In addition, the company will develop a unified, minimal package design with an identity that can be applied to all musinsa standard packaging.