These international charity drinks ChariTea and Lemonaid were designed and released on July 2009 by BVD.
BVD’s design of Blossa’s annual edition mulled wine has achieved a good deal of attention internationally. So much so that the German company LemonAid Beverages GmbH contacted the Swedish bureau when they were looking for innovative, iconic design for the new drinks ChariTea and Lemonaid, that will soon be launched all over Europe.
Together ChariTea and Lemonaid form a unique venture, where most of the profits from the activity will be used for social purposes, managed by the company itself. Two young entrepreneurs with backgrounds from the world of advertising and the beverage industry have come up with the idea.