Derrick Lin


Artel Artyomovyh developed the package design for 3 groups of coffee: classic, exclusive, maragogipe for Gourmet-club™. Freshly launched, the new product – “Paradise сoffee briquettes” aimed at selling through it’s own coffee-shop network.

As there was intended to manufacture small lots of coffee briquettes we decided to use common design of package. Coffee types personification has been realized using individual stickers attached to a briquettes surface.

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The Paradise gift set “World’s best coffees” consist of 8 most popular types of coffee. It was designed to symbolize traveller’s suitcase. Simple, low-cost solution of package allows easily either to demonstrate content in coffee-shops or to transport and present collection.