Nuju Coconut Water

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Designed by Curious Design, New Zealand.

Nuju is a New Zealand based company that specialises in the production of 100% organic coconut water.

Curious was commissioned to create packaging that reflects both the high quality of the product and the idyllic, pristine Pacific surroundings where the coconuts are sourced.

This goal was achieved by integrating traditional Pacifica iconography with fresh, contemporary graphics and typography.

Nuju and Curious. A strong partnership creating a sustainable future.