Agency: minimalist
Country: South Korea

Hai Lien is a famous Korean make up artist now based in China. She widely covers from skin care to colour make up, running a make up academy. In order to initiate the wide market in the region into the true beauty of make up in a more effective manner as well as hand down her secret method, she has decided to launch her own cosmetics range in China. Hai Lien CC Cream is a grand starter in her cosmetics line.

The distinctive staircase patterns are the motive of her professionalism, and the classy black and white colour scheme will differentiate the range from showy colour scheme of its competitors on the shelf.