Havana Cigars (Student Project)

Designer: Max Amato
Art direction: Paul Sheriff
Location: New York, USA
Project Type: Student Project

Branding, illustration and packaging for for a fictional cigar company called Havana. I was inspired by the fact that cigars are not only a main export of Cuba, but a way to share the country’s rich culture. The illustrated labels pay homage to Cuba’s art deco heritage through famous landmarks of its capital city, and the handmade crate references the the country’s longstanding tradition of cigar exporting.