Wine Llavors Blanc

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Creative Agency: Senyor Estudi
Photography: Marc Roca
Client: La Vinyeta
Location: Ventalló, Spain
Project Type: Commercial Work

Continuing along the lines set by the wine label on the bottle of its predecessor, Llavors Negre (http://www.senyorestudi.com/llavors.html), containing fragments of press articles, every year, Llavors Blanc illustrates its label inspired by a literary tale that conceals a peculiar aspect: the word ‘llavors’ is hidden among its lines, a play on words in Catalan with the two meanings of the term: ‘then’ and ‘seeds’. For the first vintage, the chosen text is a page from the book ‘Rere els Murs’, set during the construction of the Monastery of Sant Pere de Rodes, a key factor in the winemaking history of the Empordà region.