Design Agency: MOROZDESIGN Ltd.
Creative Director / Designer: Alexandr Mikhailov
Art Director / Illustrator: Aleksandr Solodkin
Project Type: Produced, Commercial Work
Client: Estel Confectionery
Location: Novosibirsk, Russia
Packaging Contents: Jam
Estel Confectionery decided to release a new line of products — jam. For this occasion we received an order to develop a series of labels.
The jam is brewed according to the classic homemade recipe. The set of ingredients for the product is simple as it is possible – fresh berries and sugar.
This simplicity is reflected in the design of the labels.