Mattina Fiore – Fiorellino

Makers & Allies

1147 Marsh St, San Luis Obispo, CA 93401, USA

Creative Agency: Makers & Allies
Project Type: Produced, Commercial Work
Client: Mattina Fiore Wines
Location: San Luis Obispo, California, USA
Packaging Contents: Wine
Packaging Materials: Bottle, label, cork

Earth laughs in flowers

An extension of the Mattina Fiore brand, Scott and Andrea Williams’ Fiorellino is a tribute to the rich history of their family stories: Scott worked as a florist, while Andrea’s Italian grandmother’s last name was Fiore. The utmost care was taken with this late-harvest Viognier: every detail of the package—from brand name ideation to the detail and tactile quality of the label to the custom wood crates—evokes the elegance and beauty of the wine inside.

Makers & Allies

1147 Marsh St, San Luis Obispo, CA 93401, USA