Leonidas African Edition (Student Project)

Designer: Emma Thibault
Project Type: Student Project
School: MJM Graphic Design
Course: Infographie
Location: Paris, France
Packaging Contents: Chocolate
Packaging Substrate / Materials: Carton feather, paper, cardboard

Creation of three special Leonidas chocolate bars Africa for the 25 to 40 year olds. Resumption of the wax trend by creating African motifs On each packaging, each pattern representing the fruit from the country. Use of fading colors. Supports created: packaging of shelves with its cardboard box, Point of sale advertising, advertising, website and responsive website.

What’s Unique?
Unique in its pattern and colors that plunge us directly into the African universe, where the best cocoa is produced.