Mountain Sloth

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Designer: Anufrienko Ilia
Art director: Ilia Anufrienko
Copywriter: Kateryna Anufrienko
Project Type: Produced, Commercial Work
Client: Home Coffee
Location: Kiev, Ukraine
Packaging Contents: Coffee
Packaging Substrate / Materials: Plastic

The concept is based on the image of a sloth. It’s a distinctively sleepy animal. But our coffee gives it so much boost that sloth suddenly finds itself on a mountain peak among mountain goats. That’s why drink responsibly.