Design: Makers & Allies
Project Type: Produced, Commercial Work
Client: Sonoma Distilling Co.
Printer: Paragon
Location: San Luis Obispo, CA
Packaging Contents: Whiskey
Packaging Substrate / Materials: Eggshell Felt + Luxor Copper Foil + Chiseled Emboss + Spot Varnish + Laser Cut + Rotating Bottle Number + Hang Tag + Custom PVC Capsule
Printing Process: Digital
Rooted in the heart of Sonoma County, Sonoma Distilling Co. needed a rebrand which would speak for itself in the market as California’s Premium Craft Whiskey brand. The packaging captures the essence of the craft-centered community of Sonoma, while expressing the nuances which make their whiskey, and their production, unique.
Textures and colors like copper, metal, wood, grains, and water are presented with bold, vintage-inspired fonts, fusing modern and innovative with traditional – The result is a look and feel which reflects the brand’s journey and ethos: established and high-quality, yet artisanal and sustainably-minded.
Sonoma Distilling Company is primed for a new chapter.
What’s Unique?
The detailed use of each packaging substrate including: Eggshell Felt + Luxor Copper Foil + Chiseled Emboss + Spot Varnish + Laser Cut + Rotating Bottle Number + Hang Tag + Custom PVC Capsule