Design: Voronoi Design Co
Project Type: Concept
Location: Samara, Russia
Packaging Contents: Natural cosmetics brand
Packaging Substrate / Materials: Glass bottles

Hakuuna Matata is a young cosmetics brand which focuses on nature care cosmetic for women. We created a logo design, brand tone, lineup visual architecture and package design. Natural look and feel of the brand were implemented by handmade font and watercolour graphics. The logo design represents a customized font which emphasizes handmade and fresh products. Stylish illustrations complement the brand tone and divide product lines. The package design continues the concept of fresh and design. The product packages represent by dark glass bottles and look presentable and attract attention in the shop.