Project Type: Produced
Client: Quinta do Crasto
Location: Matosinhos, Portugal
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, cardboard, fine paper
Printing Process: Silver stamping, relief and varnish
In the year of the commemorations marking the 400th anniversary of Quinta do Crasto, an emblematic estate from Douro with wines recognized worldwide, Omdesign was responsible for the rebranding of Quinta do Crasto Vinha da Ponte wine, considered as one of the crown jewels of the brand’s portfolio.
Quinta do Crasto Vinha da Ponte is now presented with a more elegant and classic image. At the sides, this packaging contains elements that reflect the lines and the unique landscape of the Douro Valley, where Quinta do Crasto stands guard. Inside, there is a brief presentation of Vinha da Ponte, a very special vineyard that brings us back to the singularity of this terroir.
Challenged to develop a redesign for this special wine packaging that was able to keep the same level of elegance and elements of the other projects created for Quinta do Crasto’s anniversary, Omdesign chose to include the varnish lines representing the Douro Valley.
The exclusivity of this wine’s image is even reinforced by distinctive finishes, as silver stamping, varnish and fine paper.