Design: Heap Stephano
Project Type: Produced
Client: Georges Colin
Product Launch Location: France
Packaging Contents: Spices
Packaging Substrate / Materials: Pouch, tin box
Printing Process: Flexo printing
In the early ’60s, Georges Colin was a farmer in his parents’ exploitation. Later in the ’60s, he was in charge of the development of the herbs dehydration. The company proceeds his marketing & international expansion.
50 years later, Colin Groupe is launching “Georges Colin” a new brand inspired by his founder and dedicated to fine groceries and fine food lovers.
A premium & organic range of spices, herbs & exclusive blends sourced from all around the world.
As branding & packaging design director, I created a strong identity as a flower or a mandala using spices & herbs, which represents the DNA of “Georges Colin”: Nature Quality Premium Origin Respect.
This logo will be used as a pattern on the product packaging and the powerful colours for variations.
A premium & organic range of spices, herbs & exclusive blends sourced from all around the world for unique customers.