Ayurvedic Skincare Collection for The Hade

Derrick Lin


Design: Kajol Mehta
Location: India
Project Type: Produced
Client: The Hade
Product Launch Location: India
Packaging Contents: Shampoo, Face wash, Skincare
Packaging Substrate / Materials: Glass bottle, Plastic
Printing Process: Digital Printing

These labels were designed as part of the Ayurvedic skincare collection for The Hade and the illustrations were inspired by the product and process of making itself! Textured, hand-drawn illustrations highlight the handmade aspect of the product while the inclusion of strong, brave and graceful women on the label subtly give an important message to the brand’s target audience of young women.