Roee Beers

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Global

Design: Kuki Design
Location: Greece
Project Type: Concept
Packaging Contents: Beer
Packaging Substrate / Materials: Glass Bottle
Printing Process: Flexography

Roee new craft beer company with the mission of establishing a local beer culture in Jordan. We create a unique modern looking can design which would approach also people, they usually don’t drink beer. Because of their religion, many people prefer to drink non-alcohol drinks, so they tried to merge an outstanding quality of the beer, regardless it’s about non-alcohol beers. Our challenge was to communicate the visual content via the Arabic language in the best way. Current favors were designed with representative colors and monolinear illustrations of each flavor.