Chaga Tea

Design: CreativeByDefinition
Location: Romania
Project Type: Produced
Client: Owynna
Product Launch Location: Canada
Packaging Contents: Tea
Packaging Substrate / Materials: Cardboard

This concept explores in a minimalistic style, inspired also by the ancient signs and drawings, a line section of a Chaga mushroom that grows in the birch tree. The multiple curved lines are describing the long period of time that takes for a Chaga mushroom to grow enough to become beneficial for human health. The entire composition is alternating sever, geometrical shapes like the pyramid with more softening, organic inspired curves.

What’s Unique?
The indigenous inhabitants of Canada, Micmac, Cree & Gitxsan tribes were used as the inspiration in creating the tea pyramids.