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Global

Agency: mål
Art Director: Dima Kolchanov
Designer: Veronika Baida
Illustrator & 3d Artist: Pavel Pago Gorbunov
Photographer: Olga Runeva
Location: Russia
Project Type: Produced
Client: iL Mio
Product Launch Location: Russia
Packaging Contents: Сhocolate
Packaging Substrate / Materials: Paper

Chocolate like a piece of art.

Il Mio is organic chocolate with a high percentage of cocoa beans.

The packaging concept is based on a still life composition. Il Mio chocolatiers are like painting artists: they extremely carefully create unique chocolate recipes combining it with delicious flavours. Chocolate is the main focus of a still life composition. It is framed by the image of the main filling’s ingredient. Different chocolate bars with the same filling have identical? background on their packaging, but a background of a package with dark chocolate also has a dark gradient.