Project Type: Concept
Packaging Contents: Cough Drops
Packaging Substrate / Materials: Plastic/Aluminium
Printing Process: Digital Print
Sloth Drops are a glum sore throat kind of day medicated lozenge for kids. The idea was to have a totally flat looking mascot to help you through feeling unwell and being individually wrapped stopes them sticking together and being able to be rationed between siblings. The point of purchase Chemist display and promotional comforter are concepts to help solidify the character within the isle.
The ziplock bag for lozenges which often come in scary looking blister packs, this is more like a snack vibe to de-mystify the use by children.