Design: Cecilia Tan
Project Type: Concept
Packaging Contents: Tea
Packaging Substrate / Materials: Paper, paper string
Printing Process: Digital Printing
Artisan Malaysian Tea is a tea set consist of three different flavours of tea. Three Malaysian flavours are carefully selected, to highlight the unique taste that truly defines Malaysia, which are the Hibiscus Hana, Butterfly Flower, and Misai Kucing tea. All three flavours are derived from plants found in South East Asia.
The objective of launching this tea set is to break the stereotype to overseas tourists that Malaysia has health beneficial teas instead of just the infamous social drink – “Teh Tarik” that is believed to be “unhealthy”.
Each pattern on the tea box is handcrafted by stamping the petal/leaf of the plant that is used to make the particular flavour of tea. Each petal or leaf is painted carefully with ink and stamped to produce the unique, raw and organic pattern, this is to reflect the company product’s quality, which is natural and healthy.