Moruba

Design: Moruba
Location: Spain
Project Type: Produced
Client: Vintae
Product Launch Location: Global
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle

“Number 9”. This wine from Ribera de Queiles has the number 9 as its motif. Free of historical baggage and designed for the North American market, this wine has allowed for an unusual degree of creative freedom. The number nine is considered by various cultures as the number of supreme knowledge and in wine an element in constant evolution. The figure seeks to represent the state of fullness, that is, its maximum essence in aromas and flavors. The result is an iconic project with sweeping diffusion.