Project Type: Produced
Product Launch Location: Russia
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, Paper
Printing Process: Flexography, Digital printing, Screen printing, Foil stamping
Together with @VinaBani we have launched a major update of the labels of excellent wines. The most sincere feasts, when everyone gathers at one large table, we have developed a series of illustrations where the plot will tell about the wine faster than you read the name, and most importantly, you will certainly want to collect the entire collection.
All people depicted on the labels – different in character and preferences – reflect the main consumer of this or that wine.
So, Krasnostop turned out to be a fashionable hipster, Syrah – a couple enjoying a warm romantic evening, and Merlot – cheerful friends after a spa.
There is food in front of each character – and this is not just that: it either reflects the aroma and taste of wine, or the perfect gastronomic combination.
All bottle heroes are unique and different from each other, just like the varieties. And one thing unites them all – a common table with Vinabani wines