Agency: DIIZZ Interactive
Lead Digital Designer: Christopher
Project Type: Produced
Product Launch Location: Global
Packaging Contents: Seafood
Packaging Substrate / Materials: Plastic
Printing Process: Digital Printing
Octopus is a highly appreciated seafood in Mauritius & Rodrigues Island. Rodrigues’ octopus is well-known for it’s unique taste. For the launch of the “octopus in oil” & “octopus vindaloo”, we have chosen 2 vivid colours representing the dishes. On supermarket shelves, these distinctive colours are eye-catching.
Furthermore, illustrations of the ingredients like onions, garlic, thyme make the overall look more appealing.