Uppa Winery – classic line redesign

Design: Redo Bureau
Location: Russia
Project Type: Produced
Client: UPPA Winery
Product Launch Location: Russia
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle, Paper
Printing Process: Foil stamping

Pavel Shvets is Russia’s first biodynamic winemaker with a signature approach to wine. We have already developed a design for Petnat, it turned out as fresh and bright as the sparking wine itself. Our next step was to redesign the classic wines line and add a new vision.

What’s Unique?
We reinterpreted Pavel Shvet’s classic wine labels and mixed their image with modernist typography, as if to say: this is where known methods meet the author’s vision. Pavel’s name now dominates the wine label, while a multi-colored foil adds freshness and shine.