Design: Sachin Nimbark
Project Type: Produced
Packaging Contents: Tea, Herb & Tea
Packaging Substrate / Materials: Glass jar
VOrganics – a Noida-based organic / Natural food grocery store works very closely with Indian farmers to procure the best available products for its customer. Seeing their involvement with farmers, I thought of signifying this beautiful relationship in their logo as well. I have used signs like a tree, soil, water, and sun in geometric patterns within the logo to highlight their seamless involvement with Indian farmers and trust in local produce.
The colors used are the food colors like my green signify wellness, organic, and health; Orange is for energizing, blue is trust and yellow is optimistic.