Buhero Fernet

Design: Sure Brandesign
Location: Argentina
Project Type: Produced
Client: Pernod Ricard
Product Launch Location: Global
Packaging Contents: Fernet
Packaging Substrate / Materials: Glass bottle
Printing Process: Offset

Sure created a new fernet brand for a large leading wine and spirits company such as Pernod Ricard. We think of the whole brand concept, brand naming, layout, illustrations and printing details.

What’s Unique?
A fernet with a disruptive image that breaks with the codes of the category.