Circle Of Life

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Design: Maria Szwedo
Location: Poland
Project Type: Student Project
School: WIT Warsaw school of Information Technology
Tutor: Justyna Kabala
Packaging Contents: Dried fruit chips
Packaging Substrate / Materials: Paper

The project presents packaging for healthy food, including sweets and snacks. I designed a series of 4 packages for dried fruit chips, including: pineapple, banana, kiwi and pitaya. I have included my own vector illustrations on the labels.

I wanted the project to be made of 100% recyclable materials, so instead of plastic packaging, I chose the paper version. The Circle of life logo was also supposed to refer to the eco-friendly and healthy solutions of this company. After all, the tree is a symbol of life

What’s Unique?
Nice and colorful packages are designed to attract the attention of a potential customer so that instead of unhealthy snacks he reaches for a healthy substitute.