Electric Squid Beer

CreativeByDefinition

Worldwide

Inspired by the deepest oceans and finding better ways to protect the natural environment while choosing renewable energy, we envision a bespoke brand brewery packaging design & branding. We design a craft beer packaging & visual identity that presents the company’s message.  All the elements that our drinks branding agency designed for this craft brewery allow customers to both discover and follow an engaging new company. That is to say, the brewery signage, the brewery menu design, the beer packaging, the digital appearance, and the entire visual identity convey the brewery’s particular style & unique vision to its audience.

The handcrafted illustrations and the dark color system symbolize the world under the sea. In addition, the brewery logo design mixes modern typography with a handwritten style to emphasize a small batch production. To conclude, the firefly squid becomes the symbol of renewable energy & good beer.