Yael Méndez

México

Borrega Verde is a Smoke Shop based in Mexico which offers premium accessories and products for consumption and derivatives of marijuana, having a mission to raise the quality of its consumption, changing perspectives, and rethinking the negative stereotype about it. With this in mind, a visual identity was created with clean and relaxed communication, with an irreverent but sophisticated touch that reflects the exclusivity and values of the brand. As well as a mascot worthy of accompanying you in your 4:20s.