ANU’S – PICKLE SACHET DESIGN
The Team ANU’S is one of the leading brands in South India & they approached us with the aim to develop new design styles for their products to increase relevance and appeal to the customers. To solve this, we developed a new pack presence that showcases the ingredients as illustrations in strong yet fresh looking, contrasting colours around the brand area. We were requested to use their existing brand logo in the new designs. The colourful look brings in a strong taste appeal and puts the flavour onto centre stage. We helped to create the right lifestyle and packaging design based on our trend research & offered the right input for the crafting of exciting flavour variants. The new look and feel of ANUS products immediately interested the target audience & helped in strengthening the character of the brand & its products. The client was very happy & satisfied with the final results. When the new designs got out, we received appreciation from more clients & also received new projects.